You must be tangled to know what is organic traffic in SEO?
Well, in the terms of Web Search Engine (WSE) organic traffic represents the number of searches that users perform in search engines such as Google, Bing, Yahoo.
Organic traffic is achieved via organic search results or organic digital methodology that digital marketer experts perform.
Organic traffic achieved via website pages could be your landing pages, blog page, etc. A good ranking of web pages on the search engines may result in higher organic traffic.
Did you know organic search drives over 50% of organic traffic and almost 40% revenue? Hence, businesses are always after generating more search traffic.
!!Remember, This is the era of less is more with SEO!!
No denying the fact that achieving organic traffic is a long-term process and you might not expect to see results overnight. Besides, organic results give you extremely prolonged benefits without paying a penny against marketing or hard work.
Are you looking for smarter ways to increase organic traffic for your website? If yes, I’ve derived the best eight methods to increase website organic traffic.
Have a look…!
Steps to Increase Organic Traffic
“Effective Search Engine Optimization requires commitment, not campaign.”
It is true you’ve to put your everything instead of money to capitalize organic reach on your website or blog pages.
You can absolutely give a try to these mentioned practices which can give you fascinating results.
Although some methods are comprehensive, they require analytical skills, intelligence, and smart thinking.
No.1 – Work on your Website to Eliminate Technical Errors
Analysing the host website through a website audit method would help you strip and tackle some zombie practices that help you make your whole website recommended and loved by Google.
You can eliminate technical errors from your website in several ways:
- Carry out a comprehensive website audit.
- Several paid and free services help you identify SEO errors.
- Either recommend self-check from the surface.
This method steadily helps your website get rid of duplicates, identify affiliates, enhance page load speed and several other problems.
No.2 – Develop a Strategy to Increase Organic Traffic
Actions lead to objectives…!
Draft an effective solution-focused strategy that will help you get rid of such problems easily.
Here’s how to do:
- Set prior goals and strategies
- Identifying areas where the problem lies
- Work on the problems identified to get rid of them
- Plan and produce content according strategies
- Measure the results from Google Analytics
- Keep measure for any fails outcomes and act accordingly
A well-derived strategy achieves the relevant targeted-goals and gives optimum results in the form of extreme organic traffic.
No.3 – Optimize Your URLs
Every SEO specialist focuses on building an SEO-Friendly URL structure because it is necessary.
Google Developer says “Keep a simple URL structure” with the presented element of simplicity, easy to understand and crawl.
A site’s URL structure should be as simple as possible as it makes the website understandable by the search engine crawlers and by the users.
Here’s how to optimize your URLs:
- Skip the use of more than three to five relevant words in your URLs
- Take the spam indicators in account
- Add keywords used in the URL to the overall frequency of your page
- Instead of underscores, add hyphens in between words.
Optimizing URL structure makes website links or that particular page link healthy!
No.4 – Develop A Mobile Version of your Website
More than 65% of clients request items and visit sites from their cell phones. 65% records for a tremendous crowd, and you can’t bear to lose them.
Subsequently, it is vital to get a ‘mobile-version’ created and deal with it. Upgrading your site for mobile-focused audiences gives great objective crowd inclusion, and it improves memberships and sales too.
No.5 – Write Blogs Frequently
Blogs or Web blogging are tactics of content curation that ample websites attract organic traffic. It not only serves the purpose of gaining organic traffic, but also provides crucial information to the visitors.
Blogs contain useful defined patterns of information that are relevant and useful for users to encourage them to perform the target actions. You can add keyword focused content, industry-related information, competitive and trending topics that increase organic traffic.
No.6 – Promote on Social Networks
Social networking sites are a successful instrument that assists drive with dealing towards your site. You can decide to make bunches with your expected buyers and distribute news and different declarations identified with your business.
Decide to add engaging content which urges your guests to tap on the connection. Promoting relevant and solution focused content in ‘defined format’ can give you increase in followers, new conversion, and more.
No.7 – Leverage Newsjacking
Newsjacking is an online marketing method that gives unhampered notices to the brand. The most awesome aspect of this method is that clients visit the site utilizing both the pursuit inquiries and aggregators or the new entrances.
The major rule of thumb when it comes to this marketing technique is to link the offer of your website with an event and that’s somewhat related to event-based social media posts.
No.8 – Encourage Incoming Links
The sites that have a ton of approaching links (inbound links), particularly from high position sites, are given greater need over the ones that don’t have. To acquire incoming links, you can support companions, family, customers, accomplices, and some amicable individual bloggers to interface their substance to your site.
The additional approaching connections your site, the higher position it will have on the internet searcher. With great quality backlinks, your substance or site gets definitive according to Google.
No doubt that Pay-Per-Click i.e. paid advertisement has its own place, but we strongly believe that organic (i.e., unpaid) search traffic has more value than traffic that is generated through paid click ads.
- You can save huge amount on investment or bidding
- Organic search traffic has incredible credibility
- Organic search traffic can effectively block your competitors’ online presence
For many decades unpaid SEO tactics have been the best and convenient method for many SEO service company in India. So, don’t waste your time searching for tactics or strategies for higher traffic…just focus on these practical methods to increase website traffic.